For years, families have trusted their local dairy parlour for fresh milk, curd, paneer, butter, ghee, and other dairy products. But today, more and more customers are moving to online grocery and delivery apps that promise convenience, discounts, and doorstep service.
This shift is creating serious challenges for local dairy parlours:
- Daily walk-ins are reducing as people prefer to order online
- Big brands and packaged dairy items dominate search results and ads
- Regular customers are tempted away by flashy offers and quick delivery
- And if you list on those apps, commissions and convenience fees cut deep into your earnings
More than 2 Lakh local shops across top 6 Metros have closed their shutters in the last 12 months, due to stiff competition from q-com firms
All India Distributors Forum in Mar 2025
The reality? Demand for dairy products is increasing, but your profits are shrinking.
Why Are You Losing Out?
- No Online Presence – When people search “milk near me” or “dairy shop near me,” your parlour doesn’t appear.
- Limited to Walk-ins Only – Apps deliver anytime, while you depend only on physical buyers.
- High Commissions on Apps – A large portion of your revenue is lost to platforms.
- No Direct Customer Connection – Apps own the customer data, not you.
How chotu Helps Your Dairy Parlour Grow
chotu is built for local shopkeepers like you – giving you the same digital power as big apps, but without charging commission or convenience fees.
With chotu, you can:
- Create Your Own Online Dairy Store – List milk, curd, paneer, ghee, butter, lassi, and more with prices & photos.
- Accept Orders on WhatsApp – Customers can place orders directly with you in one click.
- Keep 100% of Your Profits – No commission, no hidden charges.
- Offer Local Delivery – Deliver to households, hotels, and retailers through your own staff or local riders.
- Build Customer Loyalty – Stay connected with buyers for repeat sales.
The Big Advantage
On online apps, your dairy products become just another item in a catalog.
With chotu, your parlour becomes a direct digital brand trusted by your local customers. No middlemen. No lost profits.
👉 Don’t let online apps eat into your dairy parlour business.
👉 Take your shop online with chotu and grow your sales while keeping 100% of your earnings.
win your customers back with Whatsapp
Frequently Asked Questions
Who is chotu?
Namaste. I am chotu, your friendly shopboy. I make ordering from your shop simple on WhatsApp.
What does chotu do?
Customers can see your full product list online (like Zepto/Blinkit). They add to cart and order directly on WhatsApp.
Is chotu like Swiggy, Zomato, Zepto or Blinkit?
No. Those are delivery apps made for buyers. They control prices, delivery, and own your customer data.
chotu is an ordering app made for you, the shopkeeper. You keep full control: prices, payments and your customer info.
Is chotu same as WhatsApp Business Catalog?
Almost, but one big difference:
With chotu, you get a ready-made catalog for your shop type. No need to type a single word. Just turn OFF items you don’t sell. Plus, you get a QR code and link to share anywhere.
Do customers order with me directly or with chotu?
Orders come straight to your WhatsApp. chotu does not know what is ordered or who your customer is.
Do customers need to download chotu?
No. They can order by:
- Scanning your QR code
- Clicking your shop link
So, there are two apps?
Yes, the red chotu app is for buyers, golden chotu Owner app is for you, the shopkeeper. You can install both if you want.
How will my shop look?
Like any online store (Amazon/Flipkart). Buyers can browse, search, and add to cart. Click on LIVE DEMO to see how your shop will look.
Do I need a laptop, Excel, or English?
No. Only a WhatsApp number is enough. Works in all Indian languages. chotu runs only on mobile.
How much does chotu cost?
Starts ₹999, one-time payment. No rent. No subscription. No commission. It’s your shop forever.
How do I get paid?
Customers pay you directly, not through chotu. They can give cash in hand or through UPI (PhonePe, Google Pay, Paytm, etc.). No change in payments at all.
Will chotu deliver orders?
No. Delivery is your choice.
- Ask customer to pick up
- Send through your boy/helper
- Use Rapido, Dunzo, etc.
Can customers pay cash?
Yes. As always.
How will I know if I got an order?
You’ll hear a “ka-ching” on the chotu Owner app and get the order on WhatsApp.
Can customers order at night?
Yes. 24×7. You can deliver when you are open.
My customers have cousins in the USA, can they also order?
Yes. Your shop is now open to the whole world, 24X7.
How do I promote my shop?
When you buy a shop, you get a shop link and a QR.
- Share shop link on WhatsApp Status, Groups, Instagram, YouTube, etc.
- Print QR on your shopboard, visiting cards, no-parking boards.
Will I get new customers?
Yes, through your link/QR and local promotion. With VIP Pass, your shop ranks higher on chotu search.
What is VIP Pass?
VIP Pass is a value added service with extra benefits:
- Higher ranking in customer searches
- Ability to edit your shop details
- Priority customer support
How do I buy the VIP Pass?
All shops come with a built-in FREE VIP Pass. You do not need to purchase it right now. You can login to the chotu Owner app to buy the VIP Pass later.
Do I need GST or a physical shop?
No. Just a WhatsApp number is enough. Physical shop is optional.
What does owning a shop mean on chotu?
Like you buy a shop in the real world, you are buying a space in the digital world, which is yours forever.
What if I don’t get orders at first?
Share your shop link with existing customers. Once they try it, they will reorder and refer new buyers. If you have a Google My Business profile, you should update your shop link there too to get more orders.
Who is behind chotu? Can I trust it?
The team has decades of experience at Microsoft, Oracle, airtel and studied at IIT & IIM. They are building chotu with only one purpose: make ordering with local shops as easy as UPI made payments.