Start Your Online Furniture & Carpentry Store – A Guide for Local Carpenters

furniture shop online

India’s furniture and carpentry market is growing rapidly, but customers today prefer browsing online before visiting a shop. Whether it’s custom wardrobes, kitchen cabinets, wooden doors, home interiors, or repairs—people search on Google first.

This shift creates a massive opportunity for local carpenters, furniture makers, and home woodwork experts.

With chotu, you can build your online carpentry store in less than a minute, showcase your work, and attract high-intent customers directly through WhatsApp—without paying commissions to any platform.

This guide helps you understand how to grow your carpentry business online and compete with big furniture brands.

Why Local Carpenters Should Go Digital Right Now

1. Customers Search for Woodwork Online

Terms like:

  • carpenter near me
  • furniture makers near me
  • custom wardrobe
  • kitchen cabinet designs
  • wooden door carpenter
  • interior carpentry services

…are some of the fastest-growing local-intent searches in India.

If you’re not online, you lose customers to big brands or other local shops that are digitally active.

2. Online Presence Builds Trust

A simple digital store with:

  • Your completed projects
  • Designs and finish options
  • Carpentry services
  • Workshop photos
  • Customer reviews

…instantly makes your business look professional.

Customers trust carpenters who show real work online.

3. Higher-Value Customers Choose Digital Carpenters

Homeowners, office owners, and interior designers look for:

  • Custom solutions
  • Reliable workmanship
  • Style galleries
  • Easy communication via WhatsApp
  • Verified local carpenters

Going digital helps you tap into this high-paying segment.

4. Your Work Speaks For You

Carpentry is a portfolio-driven business.

The more designs and completed projects you show, the more orders you attract.

Going online with chotu makes it effortless.

How to Start Your Online Furniture & Carpentry Store on chotu

Step 1: Create Your Carpentry Store on chotu

Visit owner.chotu.com/sell-online.

In a few simple steps, your digital store will be ready:

  • Add your store name and mobile number
  • Use pre-built carpentry categories or upload your furniture and service offerings with short descriptions

Your online carpentry store becomes instantly shareable—perfect for WhatsApp, Google, Instagram, and local groups.

What to Showcase in Your Carpentry Store

✔  Furniture Items You Build

  • Wardrobes
  • Cots and beds
  • Shoe racks
  • Book shelves
  • Study tables
  • Office furniture

✔  Custom Carpentry Services

  • Modular kitchen setup
  • TV units
  • Wooden cupboard installation
  • False ceiling frames
  • Partition works
  • Wooden door installation

✔  Repair & Restoration Services

  • Furniture repairs
  • Polishing and refinishing
  • Hinge and handle replacements

✔  Material & Finish Options

  • Types of wood
  • Laminate options
  • Polishing finishes
  • Hardware brands you use

✔  Completed Projects Gallery

Real project photos build instant trust and attract serious buyers.

How chotu Helps Carpenters Grow Faster

1. Your Store Works as a Digital Portfolio

Show your carpentry skills with project photos and service listings.

2. WhatsApp-Friendly

Your store link can be shared:

  • With potential customers
  • In WhatsApp groups
  • In local community groups
  • With interior designers
  • On Facebook and Instagram

Every share brings new business.

3. No Commissions

You keep 100% of what you earn.

4. Unlimited Services & Projects

Upload unlimited designs and completed works.

5. Builds Your Brand Identity

Your store represents your craftsmanship—not an aggregator or app.

6. Perfect for Walk-In + Online Leads

Your online presence increases:

  • Home renovation enquiries
  • Interior carpentry requests
  • Furniture customizations
  • Repair service calls

Marketing Tips for Carpenters and Furniture Makers

1. Upload New Projects Every Week

More photos = more trust = more orders.

2. Share Before-After Work

Customers love visual transformation.

3. Use Instagram Reels

Show woodworking processes, tools, and final builds.

4. Request Customer Reviews

A few testimonials boost conversions significantly.

5. Add Festival or Seasonal Collections

Diwali, summer, wedding season → High demand for home furniture.

Why Carpenters Across India Prefer chotu

  • Takes less than a minute to set up
  • No technical skills needed
  • No commissions
  • Works directly on mobile
  • Professional store design
  • Unlimited photos & service listings
  • Local SEO-friendly
  • Helps carpenters build a strong brand presence

Start Your Online Carpentry & Furniture Store Today

Your woodworking skills deserve more visibility.

Your business deserves more customers.

Your craftsmanship deserves a strong online presence.

Create your carpentry store today at owner.chotu.com/sell-online

and start growing your furniture and carpentry business digitally with chotu.

Frequently Asked Questions

Who is chotu?
Namaste. I am chotu, your friendly shopboy. I make ordering from your shop simple on WhatsApp.
What does chotu do?
Customers can see your full product list online (like Zepto/Blinkit). They add to cart and order directly on WhatsApp.
Is chotu like Swiggy, Zomato, Zepto or Blinkit?
No. Those are delivery apps made for buyers. They control prices, delivery, and own your customer data. chotu is an ordering app made for you, the shopkeeper. You keep full control: prices, payments and your customer info.
Is chotu same as WhatsApp Business Catalog?
Almost, but one big difference: With chotu, you get a ready-made catalog for your shop type. No need to type a single word. Just turn OFF items you don’t sell. Plus, you get a QR code and link to share anywhere.
Do customers order with me directly or with chotu?
Orders come straight to your WhatsApp. chotu does not know what is ordered or who your customer is.
Do customers need to download chotu?
No. They can order by:
  • Scanning your QR code


  • Clicking your shop link

(If they install chotu, it only makes reordering easier.)

So, there are two apps?
Yes, the red chotu app is for buyers, golden chotu Owner app is for you, the shopkeeper. You can install both if you want.

How will my shop look?
Like any online store (Amazon/Flipkart). Buyers can browse, search, and add to cart. Click on LIVE DEMO to see how your shop will look.
Do I need a laptop, Excel, or English?
No. Only a WhatsApp number is enough. Works in all Indian languages. chotu runs only on mobile.
How much does chotu cost?
Starts ₹999, one-time payment. No rent. No subscription. No commission. It’s your shop forever.
How do I get paid?
Customers pay you directly, not through chotu. They can give cash in hand or through UPI (PhonePe, Google Pay, Paytm, etc.). No change in payments at all.


Will chotu deliver orders?
No. Delivery is your choice.
  • Ask customer to pick up


  • Send through your boy/helper
  • Use Rapido, Dunzo, etc.


Can customers pay cash?
Yes. As always.
How will I know if I got an order?
You’ll hear a “ka-ching” on the chotu Owner app and get the order on WhatsApp.
Can customers order at night?
Yes. 24×7. You can deliver when you are open.
My customers have cousins in the USA, can they also order?
Yes. Your shop is now open to the whole world, 24X7.
How do I promote my shop?
When you buy a shop, you get a shop link and a QR.
  • Share shop link on WhatsApp Status, Groups, Instagram, YouTube, etc.


  • Print QR on your shopboard, visiting cards, no-parking boards.


Will I get new customers?
Yes, through your link/QR and local promotion. With VIP Pass, your shop ranks higher on chotu search.
What is VIP Pass?
VIP Pass is a value added service with extra benefits:
  • Higher ranking in customer searches
  • Ability to edit your shop details
  • Priority customer support
How do I buy the VIP Pass?
All shops come with a built-in FREE VIP Pass. You do not need to purchase it right now. You can login to the chotu Owner app to buy the VIP Pass later.
Do I need GST or a physical shop?
No. Just a WhatsApp number is enough. Physical shop is optional.
What does owning a shop mean on chotu?
Like you buy a shop in the real world, you are buying a space in the digital world, which is yours forever.
What if I don’t get orders at first?
Share your shop link with existing customers. Once they try it, they will reorder and refer new buyers. If you have a Google My Business profile, you should update your shop link there too to get more orders.
Who is behind chotu? Can I trust it?
The team has decades of experience at Microsoft, Oracle, airtel and studied at IIT & IIM. They are building chotu with only one purpose: make ordering with local shops as easy as UPI made payments.
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