chotu: The Platform That Turns Every Kirana into Its Own Online Grocery Store

By
kirana online

Across India, kirana stores have always been the most trusted source for daily essentials. But today’s customers-families, working professionals, students, and apartment communities-don’t just walk into shops.

They search online first, look for convenience, and expect the ability to discover stores digitally.

The problem?

Most kirana shop owners feel:

  • Big grocery apps charge too many commissions
  • Building a website is costly and complicated
  • Managing online orders requires technical skills
  • Competing with large brands feels impossible

This is where chotu changes everything.

chotu is the easiest platform that turns every kirana shop into its own online grocery store – instantly, effortlessly, and without losing control.

Why Every Kirana Needs Its Own Online Grocery Store

Customers search for:

  • kirana store near me
  • grocery shop open now
  • daily essentials near me
  • supermarket close by

If your store is not visible digitally, you lose new customers-even if your shop is right next to them.

Going online is no longer optional.

It’s the fastest way to grow walk-ins and repeat orders.

How chotu Turns a Local Kirana into an Online Grocery Store

1. Create Your Store in Seconds for FREE

Visit owner.chotu.com/sell-online.

In a few simple steps, your digital store will be ready:

  • Add your store name and mobile number
  • Use pre-built kirana categories or upload your grocery essentials with short descriptions

Your chotu store link becomes instantly shareable across WhatsApp, Google, Facebook, and apartment groups.

2. Direct WhatsApp Ordering – No Middlemen

Your customers:

  • View your store
  • Browse your essentials
  • Tap the WhatsApp button
  • Order directly from you

You manage delivery, payment, and customer relationships entirely on your own terms.

This makes chotu a true online extension of your shop-not an aggregator.

3. Zero Commissions. Zero Charges. Zero Restrictions.

Unlike big grocery apps:

  • chotu does not take a cut on orders
  • chotu does not set your prices
  • chotu does not force discounts
  • chotu does not control your customers

Everything belongs to you.

Your profits stay yours.

Your customers stay yours.

Your brand stays yours.

4. Become Discoverable in Your Neighbourhood

Your chotu store improves your visibility when people around you search for:

  • groceries near me
  • kirana shop nearby
  • grocery delivery in my area
  • daily essentials shop

More visibility = more walk-ins + more online enquiries.

5. Easy Sharing With Communities and Repeat Customers

Your store link is designed to spread naturally:

  • Apartment WhatsApp groups
  • Resident associations
  • Telegram communities
  • Nearby offices
  • Returning customers

One simple share can bring dozens of new buyers.

What You Can Display in Your chotu Grocery Store

✔ Groceries

  • Atta, rice, dals
  • Oils, masalas, sugar
  • Tea, coffee, snacks

✔ Household Essentials

  • Cleaners
  • Soaps, shampoos
  • Baby care supplies

✔ Daily Basics

  • Eggs
  • Bread
  • Beverages
  • Local snacks

✔ Store Details

  • Shop location
  • Timing
  • WhatsApp button

Your kirana store becomes a clean, modern digital catalogue.

Why Kirana Owners Prefer chotu

  • No commissions
  • No competing stores on your page
  • No technical learning
  • Unlimited product uploads
  • Works directly on mobile
  • Helps win walk-ins + online orders
  • Builds a recognizable digital identity

chotu is not here to take over your customers.

It is here to help you grow your kirana business, your way.

Start Your Online Grocery Store Today

Your neighbourhood is getting digital.

Your customers are searching online.

Your store deserves to be found first.

Create your online kirana store now at owner.chotu.com/sell-onlineand experience how chotu turns a local kirana into a powerful online grocery store-effortlessly.

Frequently Asked Questions

Who is chotu?
Namaste. I am chotu, your friendly shopboy. I make ordering from your shop simple on WhatsApp.
What does chotu do?
Customers can see your full product list online (like Zepto/Blinkit). They add to cart and order directly on WhatsApp.
Is chotu like Swiggy, Zomato, Zepto or Blinkit?
No. Those are delivery apps made for buyers. They control prices, delivery, and own your customer data. chotu is an ordering app made for you, the shopkeeper. You keep full control: prices, payments and your customer info.
Is chotu same as WhatsApp Business Catalog?
Almost, but one big difference: With chotu, you get a ready-made catalog for your shop type. No need to type a single word. Just turn OFF items you don’t sell. Plus, you get a QR code and link to share anywhere.
Do customers order with me directly or with chotu?
Orders come straight to your WhatsApp. chotu does not know what is ordered or who your customer is.
Do customers need to download chotu?
No. They can order by:
  • Scanning your QR code


  • Clicking your shop link

(If they install chotu, it only makes reordering easier.)

So, there are two apps?
Yes, the red chotu app is for buyers, golden chotu Owner app is for you, the shopkeeper. You can install both if you want.

How will my shop look?
Like any online store (Amazon/Flipkart). Buyers can browse, search, and add to cart. Click on LIVE DEMO to see how your shop will look.
Do I need a laptop, Excel, or English?
No. Only a WhatsApp number is enough. Works in all Indian languages. chotu runs only on mobile.
How much does chotu cost?
Starts ₹999, one-time payment. No rent. No subscription. No commission. It’s your shop forever.
How do I get paid?
Customers pay you directly, not through chotu. They can give cash in hand or through UPI (PhonePe, Google Pay, Paytm, etc.). No change in payments at all.


Will chotu deliver orders?
No. Delivery is your choice.
  • Ask customer to pick up


  • Send through your boy/helper
  • Use Rapido, Dunzo, etc.


Can customers pay cash?
Yes. As always.
How will I know if I got an order?
You’ll hear a “ka-ching” on the chotu Owner app and get the order on WhatsApp.
Can customers order at night?
Yes. 24×7. You can deliver when you are open.
My customers have cousins in the USA, can they also order?
Yes. Your shop is now open to the whole world, 24X7.
How do I promote my shop?
When you buy a shop, you get a shop link and a QR.
  • Share shop link on WhatsApp Status, Groups, Instagram, YouTube, etc.


  • Print QR on your shopboard, visiting cards, no-parking boards.


Will I get new customers?
Yes, through your link/QR and local promotion. With VIP Pass, your shop ranks higher on chotu search.
What is VIP Pass?
VIP Pass is a value added service with extra benefits:
  • Higher ranking in customer searches
  • Ability to edit your shop details
  • Priority customer support
How do I buy the VIP Pass?
All shops come with a built-in FREE VIP Pass. You do not need to purchase it right now. You can login to the chotu Owner app to buy the VIP Pass later.
Do I need GST or a physical shop?
No. Just a WhatsApp number is enough. Physical shop is optional.
What does owning a shop mean on chotu?
Like you buy a shop in the real world, you are buying a space in the digital world, which is yours forever.
What if I don’t get orders at first?
Share your shop link with existing customers. Once they try it, they will reorder and refer new buyers. If you have a Google My Business profile, you should update your shop link there too to get more orders.
Who is behind chotu? Can I trust it?
The team has decades of experience at Microsoft, Oracle, airtel and studied at IIT & IIM. They are building chotu with only one purpose: make ordering with local shops as easy as UPI made payments.
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