The food industry is changing faster than ever. Even the most popular dine-in restaurants are realizing that online ordering is no longer optional. Customers now check menus online, prefer quick WhatsApp ordering, and expect instant responses from their favourite local restaurants.
But going digital does not have to mean working with expensive aggregators, losing margins to commissions, or competing with hundreds of listings.
There is a smarter way.
Thousands of local restaurants are growing online with chotu, a platform built to help food businesses start digital ordering effortlessly, keep full profits, and own their customer relationships.
This guide shows exactly how restaurants can move from dine-in to digital using chotu and why this shift is essential for long-term success.
Why Restaurants Need to Go Digital in 2026
Restaurants across India are noticing clear behaviour shifts:
1. Customers want to discover menus online
People search first, order next.
2. WhatsApp is becoming the default ordering channel
No app downloads. No long forms. Just one tap to message the restaurant.
3. Hyperlocal searches are booming
Queries like biryani near me or tiffin near me or cafe near me are increasing rapidly.
4. Repeat orders come from direct relationships, not from aggregators
Customers trust familiar restaurants and want easier reordering.
5. Commission fees are hurting margins
Restaurants want growth without losing profit.
Digital presence is now a necessity, not an upgrade.
Why chotu Is the Easiest Way to Go Digital
Unlike food delivery apps, chotu is not a marketplace.
It is a direct ordering platform designed for restaurants that want full control.
Here is why restaurants prefer chotu:
1. You Get Your Own Online Store
Your restaurant gets a personal digital store with:
- Your brand name
- Your menu
- Your categories
- Your ordering link
This makes you look professional and trustworthy.
2. WhatsApp Ordering Boosts Sales Instantly
Customers love ordering through WhatsApp because it feels natural and fast.
chotu converts your menu into a clean WhatsApp ordering flow that improves accuracy and speed.
3. Zero Commission Means You Keep Every Rupee
No hidden fees.
No percentage cuts.
No penalties.
Your profit stays with you.
4. You Build Direct Customer Relationships
With chotu, all communication happens directly with your customers.
You own their contact, loyalty, and repeat orders.
5. No Competition With Nearby Restaurants
On aggregator apps, customers see ten similar restaurants at once.
On chotu, they see only your store.
This increases conversion dramatically.
How Restaurants Can Go Online with chotu
Here is the step-by-step framework that works for every restaurant type:
Step 1: Create Your Restaurant’s Online Store on chotu for FREE
Visit owner.chotu.com/sell-online
In a few simple steps, your digital profile will be ready:
- Add your restaurant name and mobile number
- Use pre-built menu or add your food items with short descriptions
Your online store becomes instantly active.
Step 2: Share Your Ordering Link Everywhere Customers Engage
Restaurants grow fastest when they share their link on:
- WhatsApp status
- Customer chats
- Apartment groups
- Office groups
- Instagram and Facebook
- Table tents with QR codes
- Delivery bags and boxes
- Restaurant hoardings
This brings immediate visibility and increases direct orders.
Step 3: Manage Orders Smoothly on WhatsApp
With chotu, restaurants can:
- Receive structured orders
- Avoid mistakes
- Update items anytime
- Reply quickly
- Handle peak time rush
- Build customer trust
Everything runs inside WhatsApp, so your team learns it instantly.
What Types of Restaurants Benefit the Most?
Family restaurants
Better control on margins and repeat customers.
Biryani centers and cloud kitchens
Faster conversions from WhatsApp groups.
Tiffin and home-cooked food services
Weekly menus become easy to share.
Cafes and bakeries
Clean digital menus attract daily orders.
Juice shops and snack centers
Instant visibility drives impulse orders.
Regional cuisine outlets
Local discovery increases neighbourhood loyalty.
Every format sees measurable growth when online ordering is simplified.
Why This Digital Shift Matters for Every Restaurant
Here is what is changing India’s food industry:
1. WhatsApp-first ordering culture
Direct ordering beats marketplace noise.
2. Rise of neighbourhood loyalty
Customers prefer their trusted local restaurants.
3. Growing dislike for high commissions
Restaurants want sustainable growth.
4. Mobile-first discovery
Menus and links shared across communities bring daily orders.
5. Fast-moving Tier-2 and Tier-3 markets
These cities are adopting digital tools faster than ever.
Restaurants that take control of their online ordering today will dominate local demand tomorrow.
Why now and How?
- Customers are moving from dine-in to digital
- Restaurants need a fast, simple, commission free online presence
- WhatsApp is becoming the biggest ordering tool
- chotu gives restaurants their own menu, store, and direct ordering link
- No competition, no commissions, no technical skills needed
- A perfect solution for family restaurants, cloud kitchens, tiffin services, bakeries, cafes, and more
Final Action Plan for Restaurants in 2026
To grow faster and more profitably:
- Create your chotu online store
- Share your link everywhere
- Build strong WhatsApp relationships with customers
- Reduce dependency on aggregators
- Keep your menu updated and professional
Your customers are already online.
Now your restaurant can be too.
Start today with chotu and transform your digital future.
Frequently Asked Questions
Who is chotu?
What does chotu do?
Is chotu like Swiggy, Zomato, Zepto or Blinkit?
Is chotu same as WhatsApp Business Catalog?
Do customers order with me directly or with chotu?
Do customers need to download chotu?
- Scanning your QR code
- Clicking your shop link
So, there are two apps?
How will my shop look?
Do I need a laptop, Excel, or English?
How much does chotu cost?
How do I get paid?
Will chotu deliver orders?
- Ask customer to pick up
- Send through your boy/helper
- Use Rapido, Dunzo, etc.
Can customers pay cash?
How will I know if I got an order?
Can customers order at night?
My customers have cousins in the USA, can they also order?
How do I promote my shop?
- Share shop link on WhatsApp Status, Groups, Instagram, YouTube, etc.
- Print QR on your shopboard, visiting cards, no-parking boards.
Will I get new customers?
What is VIP Pass?
- Higher ranking in customer searches
- Ability to edit your shop details
- Priority customer support
