The most useful thing about a digital catalog isn’t just that it helps new customers find you on Google. It’s that it gives you one link that does everything.
Think about all the times a customer asks: “What’s your menu?” You send the link. “What are your timings?” You send the link. “Can you send me your price list?” You send the link. Your cousin wants to recommend your shop to someone. They send the link. A customer wants to share your biryani center with their office group. They send the link.
One link. Every question answered. No more typing the same information into WhatsApp a dozen times a day.
This is what shop owners across India are figuring out – from cafes and sweet shops to carpenters and catering services, from rice traders and sports shops to home foods businesses and hot chips stalls. A digital catalog isn’t just for getting new customers. It’s a tool that makes your everyday business operations smoother.
And the cumulative effect of having that link out there – shared in WhatsApp groups, saved in people’s contacts, found on Google – is that over time, your customer base grows quietly and steadily. A new family moves in, finds you online. An old customer refers someone and sends your catalog link. A person visits your area for work, searches for a good place to eat or shop, and finds you.
None of this requires you to do anything beyond creating the catalog once.
chotu is built for exactly this – giving every local shop in India, in every category, a clean and professional digital catalog that works as a full-time sales tool.
One link. Shared thousands of times. Growing your business while you focus on running it.
That’s the idea. And it works.