Why Pickle Business is a Great Home Startup Idea
Pickles are part of almost every Indian meal – from Mango and Lemon to Chicken and Fish Pickles. They have a long shelf life, don’t need heavy equipment, and can be prepared in small batches.
That’s why a home-based pickle business is one of the easiest and most profitable food businesses you can start with minimal investment.
Whether you are making traditional Andhra Avakaya, spicy Non-Veg Pickles, or simple Garlic and Gongura varieties, there’s always demand – both offline and online.
Step-by-Step: How to Start Selling Pickles from Home
1️⃣ Learn or Perfect Your Recipes
Start with a few tried-and-tested recipes – Mango, Lemon, Garlic, and for non-veg lovers, Chicken, Mutton, Fish, or Prawn Pickles.
Maintain taste consistency – that’s what keeps customers coming back!
2️⃣ Arrange Ingredients & Packaging Material
Buy your ingredients fresh from local markets.
Invest in simple packaging like glass jars or food-grade plastic containers with labels.
Good packaging = freshness + trust.
3️⃣ Decide Your Brand Name & Logo
Give your pickle business a memorable local name.
Example: Amma’s Pickles, Rayalaseema Ruchulu, or Taste of Andhra.
You can design a simple logo online for free.
4️⃣ Set Pricing
Keep your prices competitive but include:
- Ingredient cost
- Packaging cost
- Delivery or courier charges
- Small profit margin
For example:
₹180–₹250 for 250g jars is a common starting price.
5️⃣ Create an Online Presence with chotu
This is where most home businesses struggle – going digital.
Many people try building a website or listing on marketplaces, but it’s complicated and costly.
With chotu:
- You can create your digital store in minutes.
- Add your pickle products easily (with photos, prices, and description).
- Get a unique store link and qr to share directly with customers.
- Take online payments securely.
- No app required, no coding, and zero commission.
Now, when people search for “pickle shops near me”, your store can show up – and you can share your link anywhere (WhatsApp, Facebook, or even on the pickle bottle label).
6️⃣ Promote Your Business Locally
Once your chotu store is live:
- Share your store link on WhatsApp groups, status, and community pages.
- Encourage customers to leave good reviews.
- Offer small discounts on bulk orders or referrals.
Remember: Local word-of-mouth + digital visibility = fast growth.
7️⃣ Handle Orders & Delivery Smoothly
Use WhatsApp to confirm orders directly.
For local deliveries, use services like Dunzo or Swiggy Genie.
For long-distance customers, courier jars safely in bubble wrap.
💰 How Much Can You Earn from a Pickle Business?
A small home pickle business can earn anywhere between ₹10,000 to ₹50,000 per month, depending on your product variety and online visibility.
With time, your repeat customers will grow – especially if your store is easy to find and order from online.
⚙️ How chotu Makes It Simple
| Feature | Without chotu | With chotu |
| Website Creation | Needs developer | Instant digital store |
| Order Management | Manual | WhatsApp integrated |
| Commission | 15–30% on marketplaces | 0% commission |
| Promotion | Difficult | Shareable store link |
| Payments | Manual / upi | Manual / upi payments supported |
Final Words
Starting a pickle business from home is not just about recipes – it’s about reaching customers.
With chotu, you can turn your homemade pickles into a growing online brand in just a few minutes.
So go ahead –
👉 Create your digital store on chotu,
👉 Share your link,
👉 And start getting orders from “pickle shops near me” searches today!
Frequently Asked Questions
Who is chotu?
What does chotu do?
Is chotu like Swiggy, Zomato, Zepto or Blinkit?
Is chotu same as WhatsApp Business Catalog?
Do customers order with me directly or with chotu?
Do customers need to download chotu?
- Scanning your QR code
- Clicking your shop link
So, there are two apps?
How will my shop look?
Do I need a laptop, Excel, or English?
How much does chotu cost?
How do I get paid?
Will chotu deliver orders?
- Ask customer to pick up
- Send through your boy/helper
- Use Rapido, Dunzo, etc.
Can customers pay cash?
How will I know if I got an order?
Can customers order at night?
My customers have cousins in the USA, can they also order?
How do I promote my shop?
- Share shop link on WhatsApp Status, Groups, Instagram, YouTube, etc.
- Print QR on your shopboard, visiting cards, no-parking boards.
Will I get new customers?
What is VIP Pass?
- Higher ranking in customer searches
- Ability to edit your shop details
- Priority customer support

